Do you know you should start your market research within yourself? To make money online, you can brainstorm ideas – look at things that you have passion for, something that you are knowledgeable about; a product that you are using/have used before; or a field in which you have good experience – you might find a niche there.  If you choose something you are passionate or knowledgeable about, the whole process goes quite smooth and enjoyable for you.

I also recommend that you always have a small notebook with you anywhere you go. You’ll be surprised how ideas might just pop into your head at odd times. If you don’t write it down at that very moment, it might be gone completely by the time you get home and you know what? It could have been a million naira (or dollar) niche. So always carry a notebook. Even if the idea that pops into your head sounds silly to you, never mind; just write it down.This is one of the secrets of those who make  money online.

You want to look at magazines, both online and offline.  Go to magazine stands where they have foreign magazines on display and browse through the magazines.  Is there any common topic on all their front pages? More importantly, look at the advert sections. What are people advertising about? If companies are paying money to put advert on those things, then there are definitely markets for them.  How popular are the adverts? What class of advert are there – is a lot of money being spent on those adverts?

Next go on the internet and look at online magazines.  Search different categories of magazines on the magazine websites. I recommend that you go to www.amazon.com; www.e-how.com www.shopping.com and www.ebay.com. There are so many others, but don’t overwhelm yourself, work with these ones. If there is a magazine, there is a market. But you don’t want to just jump into the market like that otherwise, competition (the well-established merchants; the money bags) will stifle you. You need to research down to micro-niches.

Go and do your market research and let me know if you need further assistance. Goodluck!

There is a four-part concept that guides a well planned business. The first part of this concept is Market Research. This is the most crucial aspect. Like I said previously, this is where 95% people make mistake when they start an online business. It is the Market Research mistakes that make people waste time and money on unprofitable markets or niches.

It is important to find out if there is a market and if the market is actually interested in buying anything. Next, we need to find out what type of things they are willing to buy before we spend precious time and money on product development, etc.

The second part of the concept is Traffic. Why is traffic important? It’s because if you cannot get anyone to come to your website, you will never be able to sell anything. You may have the best product online but you will not make money unless you get people to see it. Therefore, the  sensible thing to do after establishing your market is to find out if you’ll be able to generate enough traffic that will enable you make money in that market.

I shall be showing a couple of methods you can use to generate traffic without spending money.  Of course, there are other methods that will require you to spend money, but you don’t have to do those until you start making money from the free traffic you’ll be getting.

After traffic, the third part is called Conversion.  Conversion is when you get the traffic that arrives at your site to take some sort of action. It could be that you want them to buy something, to opt-in to your list or to access information. There are so many strategies you can use to get conversion e.g. copywriting, video, audio, etc. We will be looking at these in detail.

The fourth and final part of the concept is the Product. After you have figured out that the market is interested in buying a product; that you can drive enough traffic to make money in the market and that you can really get the market to take your desired action, the next move is for you to focus on developing a product.

The good thing here is that you will use the market to tell you what type of product they want to buy.  Sad enough, most wannabes start with this last leg and that’s why they usually end up wasting money and time on products that nobody wants.  So please, follow me as I show you step by step how to be successful in your online business. Don’t jump the gun!

Hello,

 This Internet Marketing Coaching blog is my gift to wannabe Internet Marketers. However, even ‘gurus’ will benefit immensely from the quality information I am going to be sharing on this blog.

 I get demands from people who want me to give them one-on-one coaching on how to make money online. Of course, one-on-one coaching is the best and fastest way to learn the ropes, but time is a constraint.  I have therefore opted for the next best thing – this participatory online coaching. 

 It is a win-win solution because I will be posting here regularly on techniques of how to make money online; and you can come to the blog at your convenience to take the coaching.  If you get stuck, you can always ask your questions and I’ll explain more.  Be assured I am going to make the learning steps as simple as can be.  

 Once you learn the steps, all you need to do is keep repeating them and before you know it, you will be making some real buck.  You’ll make some money immediately; after a while, you’ll see an income you can use to either replace what you’re currently doing or create an income where you don’t already have one.

 In this part of the world, the fastest way to make money online is to start out as an Affiliate Marketer.  Becoming a successful affiliate marketer is an easy thing to do, but unfortunately, a lot of people have been starting with the wrong perspective.  Yes, you can start affiliate marketing without a huge capital, but there are basic expenses you have to incur. You must buy a domain name and you must host that domain name.  For the remaining steps, you can decide to spend time instead of money.

 Another point is that there is a sequence to setting up an online business, no matter which.  If you don’t start with the correct step, there will be a glitch along the way. Each step of internet marketing demands technicality and you need to learn how to do them properly.  Your starting point must be Market Research. This is the most crucial thing but unfortunately, this is where 95% of people mistakes are made when they start an online business.

 We are going to be focusing a lot on Market Research because it forms the basis of every other aspect of your online business. For example, you should not just pick a domain name because you like the sound of it or because it is something that just catches your fancy. No, it should be a derivative of your Market Research.  Read my next post, I will deal comprehensively with how to do your market research.