Recently, LinkedIn announced a new feature – LinkedIn Contacts. This new feature enables you to store all your contacts in one place; and stay in touch with your most important business connections.
The LinkedIn Contacts feature brings together all your address books, emails and calendars, while helping you keep them up to date in one place. LinkedIn will pull in the details of your past conversations and meetings bringing them directly into your contact's profile.
You will be able to see all the people you’ve engaged with via email (i.e. leads, prospects, and clients) but whom you are not connected to on LinkedIn. This has a great potential of growing your network. But there is a snag. The new feature does not allow you to email multiple contacts at once; you have to mail them one by one.
However, this feature hasn't been given to everyone yet. In order to know whether you have this new feature or not, log into your LinkedIn account. In the top navigation, go to 'Network ‘click 'Contacts'. If you have been given access to this new functionality, you will see the screen prompting you to bring all your contacts together.
Relationship Updates
In the RELATIONSHIP area, you will be able to Store the details of how, when and where you met your connection and who, if anyone, introduced you. This is especially useful when you’re following up with a new connection. You may want to mention specific details or someone’s name that you both have in common to help set the right context with the person you’re contacting. You no longer need to struggle to remember your exact relationship with connections and to follow up. You can now add notes to one's profile, note how you met and add follow-up reminders.
Your Messages
LinkedIn Contacts makes it easy to manage your networking activities. If you’ve exchanged messages or an email with a connection, a copy of the first few sentences of the latest conversation will be on display to refresh your memory. Click on the subject line to read the whole message.
Share Your Calendar
You can synchronize your email contacts from inside LinkedIn, as well as from Gmail, Google Contacts, Yahoo Mail & Contacts, Outlook Mail and Contacts and the iPhone Address Book. Calendars from Google, Yahoo and Outlook are also available for syncing. When you import or synchronize your calendars, shared calendar events are also shown. This information will, for example, make it easier for you to create a reminder to look out for that particular contact at the event.
Congratulations Updates
From the left-hand navigation, click on ‘Your Day’ and you’ll find that it’s much easier to see who has good news to share. This section will alert you to career changes and birthdays in your network, and thus provide a perfect opportunity to stay in touch with a quick message.
Look for the cake icon to Wish People A Happy Birthday. And when you see the briefcase icon, you may Congratulate A Colleague On A New Position or job. All these new features will enable you expand your LinkedIn marketing strategies. Are you already using it? If so, what’s your experience so far?
I am a Social Media Marketing Strategist and Facebook Marketing Expert, a business coach, seminar resource person, published and serial entrepreneur. I help businesses to get extraordinary results from their marketing campaign thus ensuring steady increase in their incomes.
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